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All Journal Prosiding Universitas PGRI Palembang BISNIS: Jurnal Bisnis dan Manajemen Islam GeoEco Register Journal Jurnal Ilmu Kesehatan Jurnal Informasi Kesehatan Indonesia (JIKI) JURNAL SWARNABHUMI EDUPEDIA JURNAL ILKES (Jurnal Ilmu Kesehatan) JURNAL ILMIAH OBSGIN : Jurnal Ilmiah Ilmu Kebidanan & Kandungan Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Prosiding Conference on Research and Community Services Journal of Applied Management and Business E-JRM The International Journal of Tropical Veterinary and Biomedical Research Jurnal Ilmiah Agroust SPIKESNAS
Siti Asiyah
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

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Journal : Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences

 1 
Analysis of the Adaptability of Nurses during the Covid-19 Pandemic Ainul Mufarichah; Pardiman Pardiman; Siti Asiyah
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i3.2442

Abstract

Health workers in Indonesia who carry out medical service duties at the forefront during the COVID-19 pandemic have twice the risk of experiencing burnout syndrome. Furthermore, doctors who treat COVID-19 patients, both general practitioners and specialists, are twice as likely to experience emotional exhaustion and loss of empathy as those who do not treat COVID-19 patients. This study aims to examine the effect of the pandemic situation on adaptive performance and burnout syndrome. Furthermore, to determine the moderating role of management support between the influence of the pandemic situation on adaptive performance and burnout syndrome on adaptive performance. The data was obtained by purposive sampling on nurses working in the COVID-19 pandemic situation at Prasetya Husada Hospital in Malang Regency as many as 84 people out of 104 total population. Hypothesis testing using Warpps 7.0 path analysis. The results showed that there was a positive and significant effect of the COVID-19 pandemic situation on burnout syndrome. There was a positive and significant effect of the COVID-19 pandemic situation on adaptive performance. There is a positive and significant effect of burnout syndrome on adaptive performance. There is a significant influence from the COVID-19 pandemic situation which is moderated by the perception of management support (moderation 1) on adaptive performance. There is a significant effect of burnout syndrome moderated by perceived management support (moderation 2) on adaptive performance. 
The Role of Brand Trust in Mediation of Brand Experience and Brand Image on Brand Loyalty (Case Study on XL Card Users in Malang City) Shafaratin Nurul Hasanah; Siti Asiyah; Dwiyani Sudaryanti
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 5, No 1 (2022): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i1.3929

Abstract

This study aims to analyze the role of brand trust in mediating brand experience and brand image on brand loyalty . The population of this research is XL card users in Malang City. In this study, the sampling technique used non-probability sampling so that 130 respondents were determined. The data analysis method is descriptive quantitative. Quantitative analysis was performed using SmartPLS. In this study, the results showed that brand experience and brand image had a significant effect on brand trust, brand trust had an effect on brand loyalty, brand experience had an effect on brand loyalty, while brand image had no effect on brand loyalty. Brand trust is able to mediate the effect of brand experience and brand image on brand loyalty
Mediation Role of Job Satisfaction on the Effect of Quality of Work Life and Work Engagement on Psychological Well Being: Case Study on Start Up Companies in Malang Elivia Niadianti; Hadi Sunaryo; Siti Asiyah
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 4 (2021): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i4.2883

Abstract

This study aims to analyze and investigate the effect of quality of work life and work engagement on psychological well being directly, and to know in depth the indirect effect through job satisfaction or in other words mediation. This research was conducted at a start-up company in Malang with a total sample of 71 permanent employees who have worked for more than one year. Collecting data using a questionnaire distributed via google form directly to the research respondents. After the data is collected, then the data is tabulated and coding is done. Then the data was analyzed using structural equation modeling (SEM-PLS) using the help of the Smartpls application version 3. The results of this study indicate that the quality of work life can directly affect job satisfaction and psychological well being, work engagement can increase job satisfaction and psychological well being directly, job satisfaction can directly improve psychological well being, furthermore job satisfaction is able to mediate the influence between quality of work life and work engagement on psychological well being.
The Influence of Video Marketing, User Generated Content on Purchase Intention through Brand Awareness as Intervening Variables Nur Diana Khalidah; Siti Asiyah; M. Ridwan Basalamah
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 6, No 1 (2023): Budapest International Research and Critics Institute February
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v6i1.7500

Abstract

This study aims to determine the development of Digital Marketing in Sumenep Regency, especially in the Jamjamyeon business, namely by analyzing the effect of Video Marketing and User Generated Content on Purchase Intention both directly and indirectly through Brand Awareness as an intervening variable. The sample in this study was determined by purposive sampling technique. The type of data in this study is primary data with a guttman scale. The data collection technique used a questionnaire and the data analysis method used in this study was the Partial Least Square (PLS) method. The results of the study show that Video Marketing has no effect on Purchase Intention, but Video Marketing has an effect on Brand Awareness. User Generated Content has no influence on Purchase Intention and Brand Awareness. And Brand Awareness has no effect on Purchase Intention. As for the indirect effect, Brand Awareness is unable to mediate the effect of Video Marketing and User Generated Content on Purchase Intention.
Co-Authors A. Rizky Akbar Maulana Zain Abdul Kodir Djaelani Adam Fahrudin Afi Rachmat Slamet Afi Rahmat Slamet AGUS SETIAWAN Ahmad Alvin Febryansyah Ahmad Rifqi Mubarok Ainul Mufarichah Alawiyah Alawiyah Aleria Irma Hatneny Alfian Budi Primanto Alun Dwi Septiando Anak Agung Istri Sri Wiadnyani Anis Jauharotul Farida Arie Anggraini Arini Fitria Mustapita Basalamah, Muhammad Ridwan Beny Pradana Brivian Florentis Yustanta BUDI UTOMO Darnawi Darnawi DEDI CANDRA Deni Puji Hartono Dessy Wardiah Devi Nabila Wahyu Dwi Wulandari Diah E. Anggraini Didit Hendrawan Dimas Bavi Romadhon Diyah Atiek Mustikawati Dwiyani Sudaryanti Eka Nova Melinda Eko Agus Srihanto Elisyafa Maulidyna Elivia Niadianti Elizabeth D. Krismuniarti Elly L. Rustiati Eni Heldayani Enny Saswiyanti Evi Rahayu Evita Alufir Rahmat Fahrurrozi Rahman Faisol Arifin Fandi Agub Harnady Farah Nauliana Fatchur Rohman Bayhaqy Firda Sukanti Hadi Nasbey Hadi Sunaryo Helmiyatun Naimah Hendri Hermawan Adinugraha Heriyanto Heriyanto Imamiatur Rofiqoh Indah Maharany Innda Indarti Jeni Susyanti Khalikussabir, Khalikussabir Koekoeh Hardjito Laidia Himmatul Ulya Lailatul Nurul Khasanah lala asnawati Lia Dwi Pramesthie Lia Koesmetikawati Linda Andri Mustofa Liza Angeliya M Hufron M. Hufron Magvira Nurul Khoyima Maharani Oktavia Mar’atus Sa’diyah Maulidatul Karomah Mayla Faisa Rahman Mega Kusuma Putri Mifta Hayatun Mila Nia Yupitasari Moh Imron Moh. Imam Basori Mohammad Agus Solikin Mohammad Lutfi Mohammad Rizal Muhammad Fatchur Rohman Muhammad Ilham Bachraesy Muhammad Luqman Khais Muhammad Risky Syahdillah Mukhamad Mansyur N Rachma N. Rachma Nanda Rifky V. A Nanik Krismonika Ni’matul Magfiroh Novi Ana Lestari Novi Yuni Artika Nuning Nurcahyani Nur Diana Khalidah Nur Hajati NUR HIDAYATI Nur Rochman Nurhajati Nurhajati Nurul Mahyatatik Pardiman Pardiman Priyambodo Priyambodo Puspita Rahma Tristanti Radha Maudyna R Rahmad Irvan Abadi Rahmawati Rahmawati Ratna Furi Ratna Tri Hardaningtyas, Ratna Tri Restu Millaningtyas Riski Bagus Satria Rivaldi C Lengam Rizkita Oktavirana Rohmat Rohmat Rois Arifin Rosa Widyanti Djafar Salman Ainurridho Salsa Nadia Fortunada Rofiqoh Salsalbila Junita Sari Santi Patimah Santy Irene Putri Selfi Apriliya Shafaratin Nurul Hasanah Shavira Zhulfa Eka Putri Siti Nadhiroh Siti Nur Khofifah Sonia Ismi Khaq Sulistijowati Sulistijowati Sumy Dwi Antono Sunaryo, Hadi Susmita Kuning Wangi Syarifatul Aini Syarwani Ahmad Ulis Sa’adah Umami Nuraisyah Villy Nursayidah Vita Oktavian wahyu setiaji wandi - Wayan Sukanta Widarko, Agus Widyan Violita Yekti Maryani Zaky Adib Fajari